• Izinkulungwane zabazingeli abathengisa izinto zenza umugqa kusukela phakathi kwamabili ngaphambi kwendali ye-Boxing Day

Izinkulungwane zabazingeli abathengisa izinto zenza umugqa kusukela phakathi kwamabili ngaphambi kwendali ye-Boxing Day

Njengoba izigidi zikleliswe ngaphandle kwezindawo zezitolo kulo lonke elase-UK kusukela phakathi kwamabili, abazingeli abathengisa izinto ezithengiswayo bajabulela ukusebenzisa imali engu-£4.75bn ekuthengisweni kwanamuhla kwe-Boxing Day.
Abathengisi banciphisa amanani ezimpahla zokugqoka, izinto zasekhaya kanye nezinto zikagesi ngamaphesenti afika kwangu-70 emzamweni wokuheha abathengi abaningi ngangokunokwenzeka onyakeni onzima emgwaqeni omkhulu.
Isamba esichithwa esitolo kanye nese-inthanethi sizofinyelela irekhodi eliphezulu ekusetshenzisweni kwemali kwansuku zonke kwezitolo zase-UK, izibalo ezivela ku-Center for Retail Research show.
Ochwepheshe babikezela ukuthi imali elinganiselwa ku-£3.71bn echithwe ezitolo naku-inthanethi izodlula irekhodi langonyaka odlule lika-£4.46bn.
Abathengi bagcwele u-Oxford Street waseLondon wokuthengiswa kwe-Boxing Day njengoba abathengisi abaningi behlisa amanani ukuze bahehe abathengi ngemuva konyaka onzima emgwaqeni omkhulu.
Izinkulungwane zabazingeli abathengisa izinto ezithengiswayo zilandelana eduze kwepaki yezitolo yaseSilverlink eNyakatho Tyneside
Abathengisi abaningi bathengisa ngamarekhodi ukuze bonge inzuzo njengoba ongoti bethi “kuyakhuthaza” ukubona abathengi bethutheleka ezitolo ezisezingeni eliphezulu.
Izinkulungwane zabantu ziklelile kusukela ekuseni ezikhungweni zezitolo nasemapaki okudayisa, okuhlanganisa iNewcastle, iBirmingham, iManchester neCardiff.
U-Oxford Street nawo ubugcwele phama, abathengi bethutheleka endaweni edayisa kakhulu, amanani ehle ngamaphesenti angama-50 kwezinye izitolo.
Ukudayiswa kwasebusika kwaHarrods kuqale ekuseni kanti amakhasimende afike ngo-7am, nolayini abade bakheke nhlangothi zonke esitolo esidumile.
Abahlaziyi baphinde bathi ukwanda okulindelwe namuhla kungenxa yokuthi abathengi abagxile ku-Boxing Day bezothola ama-bargain, kanye nokuqhakaza kwangemva kukaKhisimusi ngemuva kokuba abathengi abambalwa bangaphambi kukaKhisimusi.
Abathengi ezweni lonke bebefole ngaphandle kwezitolo ngaphambi kokuntwela kokusa, kanti abantu bathwetshulwa bethwele inqwaba yezingubo ezishibhile ngaphakathi, njengoba bekulindeleke ukuthi abantu abangaphezu kwengxenye yesigidi bathutheleke enkabeni yeLondon.
Ucwaningo olwenziwa yiVoucherCodes Retail Research Center lubonisa ukuthi ukusetshenziswa kwemali namuhla kulindeleke ukuthi kuphindwe kathathu i-£ 1.7bn ngokwesaba ngoMgqibelo ngaphambi kukaKhisimusi kanye no-50% ngaphezu kwe-£ 2.95bn ngo-Black Friday.
Imali engenayo yokudayisa yehle kulo nyaka - yesula cishe u-£17bn emasheya ezitolo ezinkulu zaseBrithani - futhi kulindeleke ukuthi kuvalwe izitolo ezengeziwe ngo-2019.
USolwazi Joshua Bamfield, umqondisi weCentre for Retail Research, uthe: “I-boxing Day bekuwusuku oluyimali enkulu ngonyaka odlule futhi izoba nkulu kakhulu kulo nyaka.
“Imali engu-£3.7bn esetshenziswa ezitolo kanye no-£1bn ku-inthanethi izoba phezulu kakhulu ngoba izitolo namakhasimende bebelokhu bethi cishe bonke abathengi bazobe begxile osukwini lokuqala lokuthengisa ukuze bathole amadili angcono kakhulu.
Abathengi babuka izicathulo ngaphakathi kwesitolo se-Selfridges esiku-Oxford Street ngesikhathi sendali ye-Boxing Day. Kulindeleke ukuthi kube wusuku lwe-Boxing olusebenzisa imali kakhulu kunanini ngaphambili, ochwepheshe balinganisela u-£4.75bn wokuzilibazisa.
Ipaki yase-Lakeside Retail Park yase-Thurrock ibigcwele phama abazingeli abadayisile ekuseni ngendali yanamuhla ye-Boxing Day.
“Ucwaningo luphinde luveze ukuthi abathengi abaningi basebenzisa yonke imali yabo ngesikhathi esisodwa, akufani neminyaka embalwa edlule lapho abantu bebedayisa izikhathi eziningi ngesonto noma amabili.
U-Anthony McGrath, uchwepheshe wezokudayisa e-Fashion Retail Academy, uthe “kuyakhuthaza” ukubona izinkulungwane zabantu zithutheleka emigwaqweni ekuseni.
Uthe: “Nakuba abanye abadumile baqala ukudayisa nge-inthanethi, olayini bakhombisa uhlobo lwebhizinisi olusetshenziswa abathengisi abanjengo-Next, lapho isitoko sincishiswa kuze kudlule uKhisimusi, okusewubufakazi bempumelelo.
'Esikhathini sokukhula kokuthengiswa kwe-inthanethi, noma yikuphi umnyakazo wokukhipha abathengi esofeni futhi ungene esitolo kufanele ushayelwe ihlombe.
“Abathengi sebethanda ukuzwela kakhulu ezikhwameni zabo, balinda kuze kube yiBoxing Day ukuze bathenge izingubo eziyisiqongqwane nezinto zikanokusho.
Ngo-10.30 ekuseni nge-Boxing Day, ukuhamba ngezinyawo e-West End eLondon kwase kukhuphuke ngamaphesenti angu-15 ngonyaka odlule njengoba abathengi bathutheleka endaweni ukuzodayisa.
UJess Tyrrell, isikhulu esiphezulu seNew West End Company, uthe: “E-West End, sibone ukukhuphuka kwenani le-Boxing Day njengoba kunyuke ngamaphesenti angu-15 abantu abahamba ngezinyawo namuhla ekuseni.
“Ukuthutheleka kwezivakashi zakwamanye amazwe kudalwe wukuncipha kwephawundi, kanti abathengi basekhaya nabo bafuna usuku lokuphumula ngemuva kwemigubho yomndeni wayizolo.”
“Sisendleleni yokusebenzisa u-£50m namuhla, ukusetshenziswa kwemali isiyonke kwenyukele ku-£2.5bn esikhathini esibalulekile sokuhweba sikaKhisimusi.
“Kube unyaka onokuncintisana kakhulu futhi onenselelo enkulu ezitolo zase-UK, nezindleko ezikhuphukayo kanye namamajini aminyanisiwe.
"Njengomqashi omkhulu wezwe ozimele, sidinga uhulumeni ukuthi abheke ngale kwe-Brexit futhi asekele izitolo zase-UK ngo-2019."
Ngokusho kweShopperTrak, i-Boxing Day isawusuku olukhulu lwezitolo - ukuchitha imali ephindwe kabili ku-Boxing Day kunangoLwesihlanu Olumnyama ngonyaka odlule - ngentengiso engu-£12bn phakathi kukaKhisimusi noNyaka Omusha.
Uchwepheshe wezobunhloli ezitolo i-Springboard uthe isilinganiso sokwehla kwezinyawo e-UK emini bebade sibe ngaphansi ngo-4.2% kunangasikhathi sinye nge-Boxing Day ngonyaka odlule.
Lokhu ukwehla kancane kunokwehla okungu-5.6% okubonwe ngo-2016 no-2017, kodwa ukwehla okukhulu kunoSuku Lwesibhakela lwango-2016, lapho ithrafikhi yezinyawo yayingaphansi ngo-2.8% kunango-2015.
Iphinde yathi ukuhamba kwezinyawo kusukela ku-Boxing Day kuze kube semini bekungaphansi ngo-10% kunoMgqibelo, Disemba 22, usuku oluphakeme kakhulu lokuhweba ngaphambi kukaKhisimusi walo nyaka, kanye no-9.4% ngaphansi kweBlack Friday.
Kube unyaka onzima kubathengisi bemikhiqizo yasemgwaqweni ephakeme eyaziwayo njenge-Poundworld ne-Maplin, i-Marks & Spencer kanye ne-Debenhams bememezela izinhlelo zokuvala izitolo, kuyilapho i-Superdry, i-Carpetright ne-Carpet Factory ikhipha izixwayiso zenzuzo.
Abathengisi basemgwaqweni abaphezulu bebelokhu belwa nezindleko eziphakeme kanye nokuzethemba okuphansi kwabathengi njengoba abathengi bephindela ekusebenziseni imali phakathi nokungaqiniseki kwe-Brexit futhi abantu baya ngokuya bethenga ku-inthanethi kunokuvakashela izitolo zezitini nodaka.
Babalelwa ku-2,500 abantu abafole ngaphandle kwesikhungo sezitolo saseNewcastle eSilverlink ngo-6 ekuseni ukuze kuzovulwa i-Next store.
Isikhondlakhondla sezimpahla zokugqoka sikhiphe amathikithi angu-1,300 esewonke, ukuthi bangaki abantu isitolo esingakwazi ukuhlalisa abantu ngesikhathi esisodwa, kodwa kuthe uma kungena wonke umuntu, kwakunabangaphezu kuka-1,000 ababelinde ukungena.
Ukudayiswa okulandelayo kungenye yemicimbi elindelwe kakhulu nge-Boxing Day, njengoba izindleko zezinto eziningi zehliswe ngamaphesenti angama-50%.
“Abanye abantu bangase bacabange ukuthi ukulinda amahora amahlanu ukuze uvule isitolo kudlulele, kodwa asifuni ukuthi zonke izinto ezihamba phambili zihambe ngesikhathi singena.”
Abanye bebelindele isikhathi eside bebambe ulayini emakhazeni aseNewcastle, besongwe ngezingubo zokulala, izigqoko namajazi.
Abathengi baphinde babonwa beklelile ngaphandle kwe-Next enxanxatheleni yezitolo iBullring Central eBirmingham naseManchester Trafford Center ezintatha zanamuhla.
I-Debenhams iqala ku-inthanethi nasezitolo namuhla futhi izoqhubeka kuze kube unyaka omusha.
Kodwa-ke, isitolo somnyango sesivele sithengisa kakhulu ngisho nangaphambi kukaKhisimusi, ngesaphulelo esingafika ku-50% wezingubo zabesifazane eziklanyelwe, ubuhle neziqholo.
I-Tech giant Currys PC World izokwehlisa amanani, ngamadili ngonyaka odlule okuhlanganisa nezipesheli zamalaptop, ama-TV, imishini yokuwasha neziqandisi zamafriji.
UDon Williams, uzakwabo wezitolo wase-UK kwa-KPMG, uthe: “Selokhu iBlack Friday yafika e-UK ngo-2013, isikhathi sokuthengisa asikafani.
“Impela, ukuhlaziya kwangaphambilini kwe-KPMG kwagqamisa ukuthi isaphulelo sika-November saqeda isikhathi sokuthenga sikaKhisimusi esivamile, kwathuthukisa ukuthengisa nokugcina abathengisi benza izaphulelo isikhathi eside.
“Njengoba iBlack Friday iphoxekile kancane kulo nyaka, baningi abaxolelwe ngokuthemba ukuthi izohlomula ngokudayisa ngemuva kukaKhisimusi, okuhlanganisa neBoxing Day.
' Kodwa, ngeningi labantu, lokho akwenzeki. Abaningi basazokuthola kunzima ukukholisa abathengi, ikakhulukazi abathengi ababuyisela imali yabo.
"Kodwa kubathengisi abaqoqa imikhiqizo okufanele babe nayo, kusekuningi okufanele kudlale ngakho emcimbini wokugcina wamaholide."
Abadayisi bebefole ngaphandle Okulandelayo enxanxatheleni yezitolo iBullring & Grand Central enkabeni yedolobha laseBirmingham kusukela phakathi kwamabili ukuze babone ukuthi yiziphi izinto ezithengiswayo ngesikhathi kuthengiswa iBoxing Day.


Isikhathi sokuthumela: Mar-03-2022